Affiliation

Affiliation definition :

Affiliation is an online advertising model based on collaboration between content producers - The Editors - and sites wanting to highlight or sell a product - Advertisers.

GEnetvision has international affiliation experts on his team :

• Affiliation platform founder
• Major editors
• Online partnership Manager of major advertisers

They control the whole affiliation chain and will help you throughout your project :

• Strategic Thinking to develop this type of marketing campaign

   

• Affiliation platforms choice to reach objectives
• Managing the relationship with affiliation platforms
• Campaigns implementation in terms of design, technical and organizational
• Tracking campaigns results
• Segmented database creation resulting from the implemented campaigns
• Calculation of the Return On Investment

The different online campaign revenu :

• CPM : Cost per thousand :
  The advertiser will pay the publishers all the 1000 apparitions of its banners on their sites. This promotion method is mainly used for awareness campaigns. ROI is very difficult to measure.
• CPC : Cost per click :
  The advertiser will pay publishers each time someone clicks on their banners. This type of promotion enables high visibility and targeted visits on the advertiser's site.
• CPL: cost per lead :
  The advertiser will pay publishers each time a user will complete a contact request / form / registration. This type of promotion enables high visibility and generates qualified lead.
• CPA: Cost per Action :
  The advertiser will pay publishers when their users will directly buy some products.